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Usability Audit & Benchmark

If you want to know how user friendly your website is and if people are performing the actions you want them tperform then this is the report for you.

WHAT WE DO…

For organisations who want to make sure their website is optimised to take users on a journey that achieves their organisation’s goals.

HOW IT HELPS…

Our specialist Insights tools enable us to assess whether your website is optimised for the goals you want to achieve. Where necessary this includes analysing your enquiry and application processes as well as menu structuring and page layout.

We will also conduct a user survey to find out what your web visitors think of your current process. Your website’s usability will be benchmarked against two of your chosen competitors and actionable recommendations will be provided as next steps.

KEY FEATURES

– Heat mapping analysis
– User surveying (three users included)
Analysis of:
– Homepage
– Page Layout
– Enquiry and Application process
– Typography
– Imagery
– Accessibility
– Competitor Benchmark (minimum of two   competitors)

OPTIONS

– Initial Audit
– 6 month / 12 month review

HAVE YOU ALSO CONSIDERED 

Web Review and Benchmark
Web Insights – specifically analytics implementation and audit
SEO Insights

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Got a marketing challenge? Contact us to see how we’ll meet it.

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