Big Top Now Free For Colleges, Universities and Government Organisations
Big Top, marketing technology used by over 250 education and local government clients will be made free as of 20th August 2015.
No setup costs. No license fee. Unlimited usage. Unlimited users. For colleges, universities and government organisations.
All businesses that either have charity status or are a government body (including colleges and universities) will be able to take advantage of this significant move by Net Natives to help charities and government organisations to understand the value of digital advertising to their organisation, enabling them to track their return on investment on marketing at the same level as multi-national companies.
Big Top was created by Net Natives specifically for education marketers, to track the marketing source of every student enquiry and make it as easy as possible to convert those enquiries into applicants through marketing automation. Today marketers generate, qualify, progress and track thousands of student enquiries each month, through landing pages, enquiry forms and social competitions built on the Big Top SaaS platform; without the need for developers or designers.
Why free and why now?
There are two core reasons why Net Natives have made this decision now:
- The cost to run Big Top is now covered by a number of global agencies and household brands who license the software outside of the education sector.
- In an age of declining budgets, proving the return on investment of budget spend is the single most important part of a marketers job. By capturing enquiries using the features available with Big Top, it’s now possible for every marketer at a charitable or government organisation to achieve.
Steve Evans, Founder of Net Natives said of the decision:
“With education, local government and the charity sectors under so many external and financial pressures, we’re constantly looking at ways where we can support and help.
Our Big Top technology transforms our clients ways of working and marketing performance, so by providing this technology for free to all colleges, universities, charities and local authorities every one will be able to run more effective marketing campaigns and track every penny spent.”
How can I get Big Top for free?
If you work for a government organisation or have charitable status (including exempt charities like universities and colleges) then just complete the form below to request your free license.
What Big Top users are saying:
“Blown away by Big Top, we have never had this sort of measurement… The way in which we can track and qualify the leads in Big Top provides us with the ultimate ROI from our digital marketing campaigns.”
University of Amsterdam
“Big Top has been the catalyst in changing our recruitment and application process. We’re now capturing enquiries across all devices and platforms and using Big Top automation to improve our time management and workflow.”
West Sussex County Council
“By using Big Top to power our social media competitions, we… can provide specific measurement and return on investment for our activities.”
“Big Top has revolutionised how we approach and measure our keep warm campaigns.”
Sheffield Hallam University